Tuesday, August 3rd, 2010
CJS Services is a redesign and a re-work of a previous website we had built for John Francis and his extraordinary valve amplifiers and cleverly constructed speaker cabinets.
John had finally decided to take the plunge and give up his day job, being something very clever for Motorola, to concentrate 100% on his real passion, clever electronics for amps, speakers and guitar pedals. As a result, he needed the ability to sell on-line as well as use the website to power his on-line marketing. We didn’t want to go too far from the existing design, but wanted to freshen it up a bit and make the structure something more flexible.
We chose WordPress as the engine to build the site on; adding on the WordPress e-commerce plug-in to give John the ability to sell his upcoming range of pedals on-line. We chose WordPress in line with our published marketing method, to give John the ability to use news to power his on-line marketing and his Facebook business page. We also added on a couple of cute things like the Facebook “like button” that lets anyone with a Facebook account to quickly and simply add a link to John’s website.
We like John and we like his products. We think we’ve given him a website that is professional looking site, full of functionality to sell products and provide a base from which to power his on-line marketing. What we would really love however, is to give one of his Soul Destroyer valve pedals a long term test drive!
Wednesday, July 7th, 2010
The Orbit research website came about because of one of John’s past lives as a Project Manager for a medical imaging company. Orbit were part of the team that were responsible for getting medical images from the mobile MRI and CT trucks around Birmingham via satellite to Budapest and then back to Birmingham and Cardiff. Orbit provided the mobile satellite equipment and the satellite infrastructure. John did stuff like crawl around on the back of unfinished MRI trucks with network cables and set up 12 servers in a week as well train Radiologists in Budapest and Birmingham.
Anyway. Orbit wanted a new website and were referred to Godjira from John’s old employer Pukka-j. Gavin at Orbit wanted more than just a website that sat there and was interested in the marketing methodology that goes with a news driven site.
We have provided Orbit with a WordPress driven site that lets them edit and add as much content as they want. We also split their main product offerings down to three target areas presented on the front splash screen with a bit of funky JavaScript driven image swapping.
Being WordPress, the site is Google focussed and does clever stuff like feed an RSS feed out to populate a Facebook fanpage. We also included the LiveZilla live support software, so now if you want to know anything about Satellite Internet solutions, you can chat live with a genuine bona fide expert in Gavin Foster. We also set up a mailing list based on the RSS feed using FeedBurner.
We really liked working with Orbit. Gavin has some great expressions for common computer issues. Such as user error being “Finger Trouble” and VOIP phones being “scramblers”. We hope to continue the relationship and look forward to helping Orbit with their online marketing for years to come.
Tuesday, April 6th, 2010
What Happens when your website goes live?
Making your site Visible to Google
Page Titles, descriptions and keywords
As part of the initial setup service Godjira will create and edit your main page keywords and description. These are important hidden fields that help search engines find and index your site
Register and Verify with Google, Yahoo and Bing
Godjira will register and verify your site with Google, Yahoo and MSN/Live search engines. This involves adding your site to the webmaster tools section at Google and including a verification code in the page.
XML Sitemap
Godjira create an XML sitemap for your site. This is a coded map of all the pages in your site that the major search engines use to help them index the site. Google encourages you to use a sitemap to help them.
Google Analytics
Godjira will create a Google analytics account and include the counter code on each page of your website.
You can link the analytics to your own Google account (if you have one) or get the report emailed to you on a monthly basis.
Control Panel login
Sites hosted on Godjira’s servers at Heart Internet come with their own Control panel login at http://www.control.godjira.co.uk
There you can manage as many of the details of your site as you like including your email settings.
Renewal
Godjira charge an annual fee for hosting your website. That fee includes the renewal of one .co.uk domain name. Domain names registered on your behalf by Godjira automatically renew, so you don’t need to worry about losing them.
Domain name control
Godjira always make sure the domain name is registered to you. That way you can have control about what you do with your domain name and if you want to move it, it is easy for you to do so.
Note on keywords:
Keywords should be used throughout each web page on your site. They should be repeated in the title, the meta description, the meta keywords, the main heading of the page and in the main text of the page. Keywords should reflect the words that people search for on a search engine. Each page should have a different title, description and keyword selection.
Including lots of keywords and repeating keywords in hidden text is considered bad practice.
Additional Services
Godjira offer additional services to help you market and maintain your website.
We can provide a regular monthly maintenance and on/off site search engine improvement to a fully fledged on line marketing campaign using exciting new social media methods such as Twitter and Facebook as well as mailing lists, news and Blogging campaigns.
Friday, December 18th, 2009
Every website design agency has a portfolio page. We want to make ours a little different by telling you a little story about each customer in terms of what we are asked to do, what we actually did and how we added value and over-performed for each customer.
Of course we are going to include some screenshots, but it’s people and stories that are interesting so we want to tell you about those.
Watch this space as we add more and more of our customer portfolio.
